Capital One SXSW

Full engineering and custom build of a new trade show booth and immersive experience at SXSW at the House of Antones. Featuring the Auto Navigator pricing app, we built a curved LED screen display that integrated with attendees experience as they scanned the model cars to test the latest technology. A robust, hidden structure houses the old-school split-flap board to display messaging and guide guests into the event space.

Further inside, walls are decked with custom lenticular buzz-word displays and illuminated logo signs. The interactive charity wall engaged attendees with hundreds of coins to be plucked from their hangers and dropped into custom plexi boxes.